As planning is tantamount to embarking on any journey, so is road mapping to building products.
How to create a compelling product strategy for different stages of a product using an hypothetical grocery delivery platform.
Having an idea about a product is not enough. There has to be a motivation behind the idea that drives you to always want to be successful.
Gamification is the use of game-design elements and principles like streak, points,to reward users' behavior in a non-gaming environment.
What is the one metric that matters most to the success of your company and that you can rally your team around? For Facebook, it is active users; for WhatsApp, it is the number of sends.
Product discovery is a method of deeply understanding your customers to develop products that perfectly suit their needs. It is a critical stage in the product design process because If companies do not accurately prove or disprove their assumptions about their customers, they may waste time building products that nobody needs.